Video marketing is still one of the most effective promotional tools, with 90% of consumers claiming that watching a video helps them make a purchasing decision1. But how do you stand out from the crowd?
Animations are an alternative to video marketing and can offer a fun and exciting way to engage with your audience whilst standing out from your competitors. But they can be expensive.
That’s where we differ – we provide an affordable animation solution without sacrificing production quality. And with our broader marketing and content expertise, we can help you with the concept and messaging, as well as promoting the animation afterwards.
Benefits of animation marketing
In addition to looking great and impressing your customers, there are other benefits animations offer and they mainly relate to a lack of restrictions. You don’t need to worry about location, actor/interviewee ability or equipment.
The only restriction with animation is your imagination, and we can help with that!
But there are so many more benefits of animation marketing, including:
- Simplifying complex messages
- Having a memorable, lasting impact on your audience
- Better conversion rates – add rich media content to a landing page to increase conversions by up to 80%2
- Improving your SEO ranking – Google loves animations
- Being easier to digest for those who prefer not to read text
Animation production services
Oxford Content Company can support you through every stage of your animation project and offers wrap-around services to maximise the impact your animation has. We can provide:
- Concept development
- Project management
- Character and style design
- Animation production
- Post-production marketing campaigns
So if you want to work with a friendly team who always deliver cost-effective, high-quality animations, get in touch. We can show you some of the animated video work we’ve done and start talking about your exciting project.