phone 0330 ​123 9060 mobile 07776 ​134589 email info@oxfordcontentcompany.com
 
Blog Oxford Content Company

Blog

Catch up with our blog posts from our team, featuring the latest content marketing news.

SEO

Is Content as a Service (CaaS) the future of content marketing?

group discuss ideas

CaaS is quite simply an acronym for ‘Content as a Service’. It’s fast becoming a significant area of marketing that’s helping to push businesses forward online. Research by the Content Marketing Institute has discovered that 88% of marketers employed in B2B marketing are producing at least one piece of written content every day. It also revealed that it’s not only marketers who are having to produce this content, but also those who work in sales – or anyone who needs to produce customer-facing content.

continue reading

A quick guide to SEO copywriting

SEO arrows

Search engine optimisation (SEO) and beautiful copywriting can be conflicting players in the marketing world. SEO focuses on pleasing the search engines, whereas copywriting focuses more on pleasing readers (giving them the information they want in an easily readable format).

continue reading

We use cookies to maintain login sessions, analytics and to improve your experience on our website. By continuing to use our site, you accept our use of cookies and Privacy Policy.