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Catch up with our blog posts from our team, featuring the latest content marketing news.

Maximising social media management and how to create the perfect tweet

twitter app

What makes the perfect tweet? Is it lots of retweets and replies? Does it go viral? Does it use up all 140 characters? The perfect tweet will do exactly that, but there’s more to it than just attracting a load of likes. For a tweet to be successful, it needs to reach as many people as possible, and it must be interesting enough to be re-shared time and time again across different online communities. Also, did you know that good use of Twitter will also positively impact your website’s search engine optimisation (SEO) or searchability? Even more reason to do a great job...

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A quick guide to SEO copywriting

SEO arrows

Search engine optimisation (SEO) and beautiful copywriting can be conflicting players in the marketing world. SEO focuses on pleasing the search engines, whereas copywriting focuses more on pleasing readers (giving them the information they want in an easily readable format).

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Why social media management across Oxfordshire (and beyond) is too important to ignore

social media

Social media management. Those three little words are enough to strike fear into even the most tech savvy. The whole process can be a minefield with so much to think about, from scheduling posts and increasing followers, to sharing links and encouraging engagement. Social media management is time consuming, complicated and can be costly, but in an age where the internet is growing at an alarming speed, it’s too important to ignore. Here at Oxford Content Company we’ve put together five reasons why social media management is a must for your business.

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