Blog

Catch up with our blog posts featuring the latest content marketing news and some thoughts and ideas from our team.

The struggle for good ROI content measurement

Julie Blake - Friday, September 11, 2015

According to a new report by B2B Marketing the most difficult prospect businesses are facing in their marketing is measuring and reporting ‘good’ ROI.

A lot of businesses:

Anyone can write copy… right?

Julie Blake - Monday, April 20, 2015

Content marketing is absolutely huge at the minute and it’s a top business focus for many SMEs. In fact: “ Fifty-five percent of B2B small-business marketers say they will spend more on their conten...

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7 top tips for easy award entry writing

Julie Blake - Friday, March 13, 2015

Writing winning award entries can take hours and many companies just don’t have the manpower to do it. Yet winning an industry recognised award can reap big rewards in terms of positive PR and new business opportunities so it’s one thing not to miss out on each year. Find out about our award entry secret sauce...

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