Blog

Catch up with our blog posts featuring the latest content marketing news and some thoughts and ideas from our team.

The case of the exploding probe: what’s the cost of NOT proofreading and copyediting?

Julie Blake - Monday, February 19, 2018

You’ve lined up a blog series for the next few months, or perhaps you’re getting ready to launch your fully integrated campaign of white papers, social media and marketing materials...

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Is Content as a Service (CaaS) the future of content marketing?

Julie Blake - Wednesday, November 29, 2017

CaaS is quite simply an acronym for ‘Content as a Service’. It’s fast becoming a significant area of marketing that’s helping to push businesses forward online. Research by the Content Marketi...

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Why every business should use a content marketing calendar

Julie Blake - Tuesday, July 11, 2017

Content MarketingNowadays, so much of what we do is pre-planned. Our diaries are pre-booked, our meetings are pre-scheduled and even our tweets are pre-organised. Although this pre-plannin...

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